Yo-Chi has opened its first western Sydney store this week after responding to high social media demand.
The new frozen yoghurt store officially opened on Tuesday, November 19 at Westfield Penrith and is the fourth new NSW location this year.
After going viral on social media, Yo-Chi’s COO Brooke Rodger said they were happy to meet western Sydney’s demand for a nearby store.
“We are beyond excited to finally be opening our doors in western Sydney,” Rodger said.
“The Penrith opening is a direct response to the area’s demand for Yo-Chi’s special offering, and we are so thrilled that western Sydney is welcoming us into their neighbourhoods.”
The new location will open with the brand’s signature frozen yoghurt flavours including salted butterscotch, vanilla, chocolate and mango, as well as fan-favourite acai and a rotation of seasonal flavours to be released throughout the year.
According to Rodger, bringing the brand to western Sydney was a no-brainer, but they just needed to find the right location.
“For a while now we’ve been getting requests from customers via our socials to open venues in western Sydney, so we’ve been looking out for great locations,” Rodger said.
“We’re happy people won’t need to travel so far to get their Yo-Chi fix now!
“Penrith has some great food brands and we’ve noticed a lot of young families in the area, so when this site came up at Westfield Penrith, it felt like a really good fit.”
Rodger said Yo-Chi is proud to provide an individualised dessert where anyone can get their perfect treat.
“Yo-Chi is all about bringing people together for delicious frozen yogurt in spaces that are inclusive and represent an infinite flow of good energy,” Rodger said.
“Since we started in Melbourne in 2012, we’ve become Australia’s fastest-growing frozen yogurt and acai brand, where customers are encouraged to create what makes them happy via our famous toppings bar.
“At our core, we believe in spreading good Chi – positive energy – in everything we do, from our frozen yogurt and toppings to the way we design our venues. We’re also proud to be a family-owned Aussie business, with over 30 venues across the country and our tubs now in 800 Coles stores.
Following the opening of the new Penrith store, a flagship store in Barangaroo is planned to be launched in early December.
This year Yo-Chi has opened 13 new locations with another five set to be launched before the end of the year with more being planned for western Sydney.
“Penrith will be our ninth Sydney venue and our 39th nationally,” Rodger said.
“We’re still on the lookout for new sites around western Sydney, so we’re hoping this is just the beginning for our Yo-Chi fans in the west.”
The new store is open now on Riley Street.
Emily Chate
Emily Chate joined The Western Weekender in 2024, and covers local news - primarily courts and politics. A graduate of the University of Wollongong, Emily has contributed to The Daily Telegraph and worked as a freelance journalist.